Deloitte SA

Tenth reason why you must pay attention to Green Growth – Global demand trends means SA business has to change

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the tenth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Global demand trends means SA business has to change

Businesses no longer have the luxury of turning a blind eye to the „green revolution‟ – they have to keep pace with major shifts in global demand.

Unlike major emerging markets (such as India, China and Brazil), South Africa does not have a large domestic market and therefore is more heavily reliant external markets and foreign investment. This dictates that our businesses and industries remain relevant to global demand trends. As the demands of the developed and the emerging world change, so we need to adapt.

Investor confidence will be boosted if business and government demonstrate clear policies for addressing environmental concerns as well as future plans for energy sources and generation capacity.

Key here is that South African business understands and focuses on what the world is going to demand in 10 to 15 years‟ time, and gears up for it now.

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Ninth reason why you must pay attention to Green Growth – Green Growth creates huge business opportunities

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the ninth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Green Growth creates huge business opportunities

The world is ripe for start-up companies to take advantage of the rush to go green. The trend is stimulating innovation as well as improved research and development. It is creating new markets and products by stimulating demand for green technologies, products and services. This also creates new skill sets and job opportunities.

Consumers are buying new products including smart electricity meters, solar water geysers and rain water harvesting systems.

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Eighth reason why you must pay attention to Green Growth – Climate change is already posing a risk to bottom lines

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the eighth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Climate change is a fact and is already posing a risk to bottom lines

One of the most obvious reasons for supporting Green Growth is the potential impact of climate change on the world, on Africa, and on South Africa in particular. The Stern review (2006) famously discussed the effects of global warming and a changing environment on the world economy. It concluded that large irreversible impacts from climate change could be anticipated, that basic elements of life would be affected (access to water, food, health and land use) and that the impacts could be from 5% of GDP up to 20%, depending on assumptions used.

Government has noted that the scientific evidence for a link between increasing atmospheric concentrations of GHGs and rising global temperatures is overwhelming and that even if GHG emission were stabilized at 2006 levels average global temperatures are likely rise by between 2-5°C. This would have a serious impact on human life and the environment particularly in a water-stressed developing country like South Africa where 64% of people are still employed in the primary sector.

The risks arising out of climate change, such as increased temperatures negatively impacting African crop yields, food security, subsistence farmers, and access to water, are enormous and worrying. These could cause mass migrations of people and increased political instability. These are very real risks for business operating in or adjacent to these areas.

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Seventh reason why you must pay attention to Green Growth – Reduction of energy prices and volatility

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the seventh reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Green Growth will reduce energy prices and their volatility

It is vital that government aim not only to limit increases in energy prices, but also volatility in these prices. The extreme volatility in oil prices in the last few years has wrecked havoc with business planning and risk management. But fluctuations in oil prices are difficult control since it is a tradable commodity vulnerable to a wide range of supply and demand shocks. Green Growth initiatives that promote renewable energy generation should in the medium to long term reduce our reliance on fossil-based fuels. Energy generated from renewable sources promises to be far more price stable than fossil-fuel based energy since a utility will either own its renewable generation or will secure it through a power purchase agreement, where the price is known and essentially fixed over time.

More stable energy prices mean more stable general price inflation, lower currency volatility and in general more balanced macroeconomic conditions. Business will benefit from both a planning and hedging point of view, and should be in a better position to predict the risks around input costs and currency.

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Sixth reason why you must pay attention to Green Growth – High carbon content products may be banned

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the sixth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

High carbon content products may be banned by developed countries

South African exports could potentially be banned by developed countries if they are high in carbon content (carbon intensity in production). This will be driven by environmental concerns, but also by the intent of protecting and stimulating local economies. Trade partners may start using carbon-content as a form of non-tariff barrier or border tax adjustment policy.

Cross-border adjustments will put pressure on developing countries to follow suit in terms of reducing carbon emissions, but also enable developed countries to protect their local industry.

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Fifth reason why you must pay attention to Green Growth – Benefit from first mover advantage

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the fifth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Act now and benefit from first mover advantage in Africa

As the world moves towards becoming greener the types of products demanded will start to shift towards those that meet new sets of criteria. This is an important consideration for an open economy like South Africa‟s, with aspirations of export-led growth.

There is potentially an opportunity for some first mover advantage. By being an early adopter of certain green growth policies and regulations we may be able to jumpstart our green industry such that it is competitive in global terms. South Africa may even one day compete internationally and export, or at the very least, reduce our reliance on outside producers for our own demands.

By acting now, and taking advantage of the opportunities offered by Green Growth, businesses can move rapidly down the curve to gain real competitive edge.

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Kamal Ramsingh of Deloitte Consulting on the state of information technology in South Africa

Kamal Ramsingh (Technology Head at Deloitte Consulting, South Africa) was asked to comment on the state of information technology in South Africa. If you would like to contact Kamal, his email address is kramsingh@deloitte.co.za.

A Comment on the State of IT in South Africa

by Kamal Ramsingh, Head of Technology, Deloitte Consulting, South Africa

When I was asked to comment on this subject my first reaction was a desire to obliterate the historic perception of South Africa being the poor cousin of the west that patiently waits for the Christmas “hand-me-downs” from Europe and the US. On reflection I came to two key realisations. Firstly, proof of us no longer being the “poor cousin” can be found via a quick trip to Dubai Duty Free – iPads there cost the same as back home – with a guarantee restricted to the UAE only! More importantly though, my second realisation was that there is significant activity around IT – in all sectors of our economy – but with very little tangible progress in areas that matter. So, like any good consultant – my thoughts have been framed in terms of key indicators and relative scores.

Government as a key buyer of IT services

The past year (or so) has been adequate proof of the spending turmoil in the public sector. SITA has a new CEO and we await its transformation with bated breath. Apart from the GCIO post still being vacant, the DPSA now has a new minister which will have its own implications on timing of next steps on IT. The good news, of course, is that Minister Padayachie drove the recently published “Vision for 2020 – Setting the ICT Agenda” document. Hopefully this will mean more traction for a focused ICT strategy. With the DPSA also having oversight of SITA – we would like to think that we could also expect a more meaningful deployment of IT within the public sector to improve service delivery and enhance government effectiveness.

Scoring for the Future: Government has not adequately supported the IT agenda to date. They have been lacking as a strategic spender that shapes and drives demand as well as a key enabler through legislation and standards. This is a fundamental risk as other African countries are rapidly presenting more attractive options for IT. The future does look brighter and we can but live in hope. Score of 4/10.

Private sector access to innovation

If the rate of market entry of Indian SI firms in anything to go by, then we must represent one of most lucrative markets on the planet! We have representation from all major global SI’s, Indian SI’s product vendors and consulting firms. There is definitely no apparent shortage of access to global IP or innovation. We also finally have PayPal and even Amazon delivers to SA now!

Scoring for the Future : We believe that we have successfully dispensed with the “poor cousin” stigma. Our businesses have viable access to global IP and our country is continuing to attract product and service organisations from around the globe. We definitely have work to do in broadening citizen access to the internet in historically underserviced areas. Score of 8/10.

Skills pool and Development

Minister Padayachie recently noted in the “Vision 2020 document” that it is financially more lucrative to hire and re-train a foreign graduate than it is one from our own country. Our dependency on foreign. low-cost locations such as India has – over the years – created a significant skills deficit in the IT domain. This has had a multiplier impact in acting as a deterrent to new entrants into the sector. As a consequence our pipeline of talent is notably weak with a vast majority of experienced practitioners reaching the latter part of their careers. As a consequence, there is limited succession planning in technology organisations and massive challenges in staffing key leadership positions in the same organisations. Our lack of planning and creating and integrated education process has significantly impacted our current ability to make a meaningful impact into most IT areas – without strategic partnering and sourcing with other countries.

Scoring for the Future: We have a lot of ground to cover – starting at the grass roots level and reaching far into the private and national government levels. The recent job creation commitments from the DoC created a stir – but thus far remain as the only real commitments made. We have to also mention that SITA’s use of the Integrated Financial Management Systems (IFMS) programme to attempt to stimulate both the SMME sector and the creation of local technology skills is commendable– but is still academic.  Score of 2/10.

Made in the RSA – Home-Grown innovation

We are often very critical of the constant flight of entrepreneurs and technology ideas to US shores. We are equally in awe at the mass of technology start-ups originating from India. This must beg the question … why not “Made in the RSA”?  It is my opinion that the total lack of a venture capital market for technology innovation must be blamed for both the flight and resulting absence of home-grown innovation. We have the CSIR that makes a business of R+D but lacks in the ability to commercialise. The Technology Innovation Agency (TIA) has been created with this primary objective in mind – but it remains a state agency and subject to the boundaries that come with this status. Let’s not forget the Centre for Public Service Innovation (CPSI) that is mandated to seek and fund innovations that enhance service delivery. We definitely have several viable channels and mechanisms that can be used to enhance local innovation – but yet we lack them. We need more Shuttleworths to really put us on the map!

Scoring for the Future: There is definite merit in the structures that are in place. Even the IDC has a VC fund that can be used for local content based technology start-ups. However, we should look to borrow from the Americans and Indians and promote the creation of a real VC “fund” for technology specific innovation. This will have the immediate effect of stimulating new SMME development in the sector – which is the engine room of any economy – and we are lacking this. Score of 5/10.

Telecommunications as a key enabler

No discussion on IT can be complete without a meaningful swipe at the telecommunication operators. The fact is that our telecommunications cost, availability and quality are significant inhibitors to the adoption of key technologies such as Cloud Computing, “Everything” as a Service and Enterprise Mobility solutions. The strategic intent to grow our Business Process Outsourcing sector remains under pressure as a consequence. The rapidly emerging market for mobile application development will see a significant step-up in the number of new entrants. These will come in the form of students and young entrepreneurs, all of whom will be dependent on the high availability of low cost broadband services.

Scoring for the Future: Whilst some strides have been made in this regard, the cost of telecommunications remains a significant and self-imposed barrier to meaningful entry into the new practices of IT. This is a material challenge as the majority of the next (and the next) evolution of applications and technologies will assume these fundamentals are in place. Score of 5/10.

Based on these indicators several key points of conclusion are appropriate. Firstly, we believe that both public and private sectors have meaningful access to thoughtware, innovation and services that are in-line with anywhere else in the world. In this sense, we are fully connected into the global economy and should comfortably shake-off the “poor cousin” mentality. We also believe that there are important and relevant channels for innovation and research.

However, we have to accept that we (as a country) are significantly behind the curve when it comes to the development of key skills. Whilst we are convinced that Government has a key role to play in releasing significant spend on IT towards improved service delivery – we are also key proponents of the philosophy of partnership between the Public and Private sectors in order to create the appropriate environment for cultivating growth for IT in SA. This environment must include establishing a VC market for technology innovation and alleviating the historic challenge of the cost of telecommunications.

Finally, and probably most importantly – we as a country lack a singular vision for our role in the global IT economy and with that, we lack a single point of ownership to make this vision real. We are clearly expending a fair amount of effort at multiple points but actions in the absence of a clear vision can amount to wasted energy.

There has never been a better time than the present to capitalise on new waves of technology and in so doing, leapfrog past leaders through innovation and collaboration.

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Fourth reason why you must pay attention to Green Growth – Consumers demand green products

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the fourth reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Consumers demand green products

Throughout the world the mindset about going green is changing. Consumers are increasingly concerned and environmentally-conscious and this drives their behaviour. Increasingly, consumers will choose to do business only with companies who do not degrade the environment.

Al Gore‟s 2006 documentary, „An inconvenient truth‟, has been watched by millions globally, and played an enormous role in increasing consumer consciousness about climate change and sustainability.

Legislation will be introduced, and global pressure will dictate, that product labels state carbon content. People will check before they buy.

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Third reason why you must pay attention to Green Growth – Further carbon taxes will become a reality

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the third reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Further carbon taxes will become a reality

Hand in hand with incentives for becoming greener will be penalties for ignoring Government‟s push for a greener future.

The Environmental Fiscal Reform Policy paper, released by National Treasury in 2006, made clear Government’s intention to introduce environmental taxes and incentives. The Long-Term Mitigation Scenarios report (2007) and the National Climate Change Response White Paper (2011) and Carbon Tax Discussion Paper (2011) recommend the use of market-based instruments, specifically carbon taxes, to induce behavioural changes that contribute to lower greenhouse gas emissions.

Carbon tax, targeted at businesses responsible for environmental degradation, will be introduced in the future. (So far, carbon tax is only levied on Eskom and new vehicle purchases).

National Treasury is pushing heavily for carbon tax to be implemented sooner rather than later and in the carbon tax discussion paper it released in February this year noted that it believed an initial tax of R75 per ton of CO2 increased gradually to around R200 per ton CO2 (at 2005 prices) would be both feasible and appropriate to achieve the desired behavioural changes and emission reduction targets.

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Second reason why you must pay attention to Green Growth – Businesses will see negative bottom line impact

Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda of most companies and must be taken very seriously. Here is the second reason why companies need to pay attention to “Green Growth”.

Contact Kay Walsh at kaywalsh@deloitte.co.za or visit the Deloitte Sustainability and Climate Change website for more information.

Non energy-efficient businesses will see negative bottom line impact

The impending carbon tax will add to the existing burden of dramatically rising energy costs, which are likely to continue to trend higher over time.

Carbon tax will raise the cost of energy further. Average electricity prices in South Africa doubled between 2008 and 2011, and are likely to have doubled again by 2015. This will drive more efficient use of energy as business tries to avoid the rising costs and wastage where possible.

Businesses will have to become more efficient in terms of how they use energy resources, and this is a big advantage of the Green Growth initiative.

Industrial organisations will be forced to introduce energy-efficient technology, switch to cleaner fuel inputs, improve processes and possibly start recycling. Commercial businesses can become more energy-efficient by doing simple things that lower the cost of energy, like implementing solar energy, changing to energy-efficient lighting solutions, and switching off appliances and lights at night.”

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